Web Content Management - Higher Staff Workforce Productivity - Santa Cruz, CA
Web Content Management - Fostering Creative Thinking, Communication, and Collaboration


[image]Insight's web content management resources give you an easy and less expensive way to maintain internal and external web content.

Information is the central value in Insight. The central goal in the concept of "Being Work Informed®" is achieving success. And, "Being Work Informed®" gives you the leverage to achieve success through creativity and collaboration tools that enable you to work smarter and faster, be more creative, and work at a higher level of productivity and quality. Insight resources help teams and individuals work more effectively to achieve group goals, and, to exchange information and ideas.


Examples of Common Web Content
Common Internal Web Site Content
All organizations generate a large volume of information for internal consumption only about policies, programs, operations, and activities that is made available through various means including internal web sites. This information must be current, accurate, and shared in some fashion. Some of this information is for all staff, and, some for specific groups, departments, or projects. Ready access to this information is critical in order to meet operational goals. The following are examples of internal content in which Insight can provide a higher level of content protection and shared access.
  • Training Material
  • Safety Material, Policies, and Procedures
  • Emergency Contact Information
  • Planning and Budgetary Documentation
  • Human Resource Policies
  • Phone Lists and Staff Contact Information
  • Quality Plans and Processes
  • Individual Commitments for Goal Completion
  • Marketing and Community Event Planning
  • Marketing Material
  • Customer Support or Public Support Information
  • Sales Policies (Commercial Organizations)
  • Product Price Manuals (Commercial Organizations)
  • Product Specifications (Commercial Organizations)
Common External Web Site Content
In order to be successful, it is essential that your external web site information be current, accurate, and complete. Insight ensures that information is current by providing simple, fast, and easy tools to create and dynamically publish your external web content. For commercial enterprises this information is essential for commercial success and includes content for sales and marketing activities, marketing events, customer support, and for investors. For public sector organizations the external web site is vital for public discourse and access to and information about public services. Using Insight substantially reduces the cost of providing external and public information.

Commercial Organizations:
  • Financial statements for publicly held companies.
  • Marketing material for products and services.
  • Company background information.
  • Product catalog for on-line or phone purchases.
  • Product documentation and user guides
  • On-line help resources
  • Job Openings
  • Announcements
  • Press Releases

Public Sector Organizations:
  • Meeting minutes and agenda
  • Contact Information
  • Safety, security, and emergency services information
  • Park information including facilities and trails
  • Recreation information, including classes, sports schedules,
  • Historic information
  • Government services information, such as planning, permits, utilities, and protective services
  • Public event information, such as fairs, parades, and festivals
  • Comments from elected officials on topics of interest
  • Job Openings
  • Requests for Proposal for government contracts
  • Announcements
  • Press Releases
  • Judicial schedules
  • Holiday schedules





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